11 days old

Data Analyst

Kelly Services
Torrance, CA 90509
**Kelly IT has a long-term opportunity for Data Analyst!**

Interprets results using a variety of techniques, ranging from simple data aggregation via statistical analysis to complex data mining independently.

Designs, Develops, implements and maintains business solutions. Works with main clients and project and business leaders to identify analytical requirements.

Provides tutorship to junior analysts.

Daily Tasks Performed

As a member of Information Services' Web Analytics and Digital Tagging Governance team, this position will require the following responsibilities:

Serve as Information Services (IS) analytical liaison with business units and organizational partners, enabling reporting abilities for campaigns across various sites, and marketing tools

Collaborate across the enterprise with business stakeholders, ad agencies, and supporting internal IS teams to manage tagging requests, publish approved tags, and enforce web property and mobile application tagging standards

Implement and maintain tags in Adobe tag management systems(TMS- DTM and Launch), to provide data for use in Adobe Analytics/ Adobe Target.

Manage tag migration program from legacy code to new tag management system (Adobe Launch)

Use Adobe Target to deploy A/B tests and personalized experiences to improve user experience and key conversion goals.

Provide analytics insight and expertise covering a variety of digital channels including, mobile, search (paid and organic), display, social, and email.

Design and develop a structured data layer for website to ensure proper data collection.

Deploy 3rd party tracking pixels, including maintain a log of active pixels vs expired tracking pixels.

Familiarity with CCPA and GDPR along with other consumer privacy regulations related to maintain enterprise best practices for web and mobile analytics.

Configure and monitor website tracking performance through ObservePoint.

Conduct web analytic data quality audit that identifies tagging and growth opportunities.

Analyze digital data across all enterprise web properties and mobile applications to help define actionable recommendations which drive business performance

Conduct Analytics and Tag Governance process reviews to optimize operational efficiencies

Collaborate with internal IS and business stakeholders to develop and deploy reporting tools to meet the board spectrum of analytical needs across the enterprise

Perform exploratory data analysis of reports and datasets, offering interpretations and business recommendations, where appropriate

Administrator for Adobe Analytics to access the effectiveness and accuracy of new data sources, while employing proper data gathering/cleansing standards


Bachelor's degree; Math, Economics, Statistics, Management Information Systems or Computer Science preferred.

Familiar with a variety of the field's concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. May lead and direct the work of others. A wide degree of creativity and latitude is expected.

4-6 Years of relevant technical or business work experience

Minimum of 6 years of professional analytics-related experience

Minimum of 4 years experience with Adobe Analytics with proven experience in Adobe Report Builder and Workspace

Minimum of 4 years experience with Tag Management Solutions: DTM, Launch, and/or Tealium

Minimum of 2 years experience with Tableau reporting, building custom dashboards

Proficiency in the creation of complex analytical models, trend analysis, report design and development

Demonstrated ability to exercise good judgement, prioritize multiple projects, and problem solve under tight deadlines

Proven experience working independently and functioning as an integral part of a team in a rapidly changing work environment, while maintaining the ability to operate effectively with limited direction from management

Demonstrated ability to establish and maintain positive and productive relationships with colleagues, and to provide information leadership and mentoring when appropriate

Strong problem solving skills with an emphasis on product development

Excellent written and verbal communication skills for coordinating across teams

Drive to learn and master new technologies and techniques


Knowledge and experience in statistical and data mining techniques is a plus

Experience creating and using advanced machine learning algorithms and statistics is a plus

Experience analyzing data from 3rd party providers is a plus

Experience using statistical computer languages (R, Python, SLQ, etc.) to manipulate data and draw insights from large data sets

Experience with distributed data/computing tools is a plus

Experience working with and creating data architecture is a plus

Experience with marketing platforms and CRMs such as Salesforce Marketing Cloud, Salesforce DMP, or similar

Knowledge of a variety of machine learning techniques and their real-world advantages/drawbacks is a plus

Knowledge of advanced statistical techniques and concepts and experience with applications is a plus

Jira experience is a plus

Experience working with MDM is a plus

Additional skills and experience including working with data governance, digital marketing strategy, marketing automation, and digital customer journey are a plus

**Please visit the Kelly Career Network for more opportunities!**

**Kelly IT Services is a leading IT staffing firm, providing employers with the best candidates & job-seekers with IT career opportunities.**

**Why Kelly** **** **?**

With Kelly, youll have direct connections to leading IT organizations in the best companies around the globeoffering you the chance to work on some of todays most intriguing, innovative and high-visibility projects. In a field where change is the only constant, our connections and opportunities will help you take your career exactly where you want to go. We work with 90 of the Fortune 100 companies companies and found opportunities for more than 8,600 IT professionals last year. Let us help advance your career today.

**About Kelly** ****

At Kelly, were always thinking about whats next and advising job seekers on new ways of working to reach their full potential. In fact, were a leading advocate for temporary/nontraditional workstyles, because we believe they allow flexibility and tremendous growth opportunities that enable a better way to work and live. Connecting great people with great companies is what we do best, and our employment opportunities span a wide variety of workstyles, skill levels, and industries around the world.

Kelly is an equal opportunity employer committed to employing a diverse workforce, including, but not limited to, minorities, females, individuals with disabilities, protected veterans, sexual orientation, gender identity. Equal Employment Opportunity is The Law.
Posted: 2019-11-01 Expires: 2019-12-02

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Data Analyst

Kelly Services
Torrance, CA 90509

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