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25 days old

Sr. Growth and Digital Marketing Leader - Global

Kelly Services
Plano, TX 75026
** For consideration, please email your updated resume to the recruiter at tauri.hayes@kellyservices.com and reference Job ID 3939116 **


Direct Hire Opportunity!


**Sr. Growth and Digital Marketing Leader - Global**


**Locations: Plano, TX**


**Base salary + Bonus**


**Direct Hire**


**_Role Overview:_**


Reporting to the Director of Growth Marketing, you will be responsible for designing and executing multi-channel global demand generation campaigns. As a recognized collaborative leader, you will ensure these different Marketing functions and stakeholders have fully aligned their resources in support of the common business outcome of these global campaigns growth.


You relish the opportunity to take calculated risks, test new ideas, innovate, and push the boundaries of the art and science of Marketing. Building on your past experiences, you will lead the team to employ the latest advances in Marketing, including Account Based Marketing (ABM.) You have successfully lead change and are a passionate advocate of the success of the entire Marketing organization.


**_About the role:_**


+ Lead the development and successful execution of global demand generation campaigns across all contributors and stakeholders.

+ Support all routes to market, addressing the unique needs of our Partners.

+ Determine the key KPI targets that provide leading indicators of the trajectory of the growth plan and establish the process for persistent review and adjustment across the campaign team and stakeholders.

+ Identify the highest value customer segments and ensure the global campaigns are precisely targeted to these segments.

+ Ensure the campaign is targeted to the right personas, with the right creative and messaging, with compelling calls-to-action, all while tightly instrumented to inform rapid corrections.

+ Employ the leading-edge practices in Account Based Marketing (ABM.)

+ Identify competitive advantages that support our Growth Marketing strategy and leverage to the fullest.

+ Develop the practice within the campaign team of testing and experimentation to innovate how we drive business growth, customer acquisition, prospect engagement and reduce churn.

+ Orchestrate the delivery of omni-channel campaigns, leveraging all aspects of the marketing mix and the entire spectrum of resources across the Marketing team.


**_About you:_**


+ Bring a minimum of 10 years of experience focused on growth through omni-channel marketing

+ Must have experience as an industry influencer

+ Expertly deployed Account Based Marketing (ABM) campaigns

+ Recognized as an innovator in the world of B2B Marketing

+ Possesses mastery of demand generation, delivered with agility

+ Renowned as an excellent cross-functional leader

+ Exceptionally strong analytical capabilities

+ Always curious and up-to-date on the latest in Marketing and Marketing technology

+ Are recognized as an individual living the principles of respect and inclusion every day


**_Company Benefits and Perks:_**


We work hard to embrace diversity and inclusion and encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.


+ Pension and Retirement Plans

+ Medical, Dental and Vision Coverage

+ Paid Time Off

+ Paid Parental Leave

+ Support for Community Involvement


We're serious about our commitment to diversity which is why we prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.


**You should know:** Your safety matters! Vaccination against COVID-19 may be a requirement for this job in compliance with current client and governmental policies. A Kelly recruiter will confirm and share more details with you during the interview process.


**Why Kelly** **** **?**


By partnering with Kelly Technology, youll have direct connections to top companies around the globegiving you the chance to put your tech skills to work on some of todays most intriguing, innovative, and high-visibility projects. In a world where change is the only constant, our unparalleled connections and IT market expertise help you take your skills exactly where you want to go. Were here to help you gain experience, keep learning, and move your career forward.


**About Kelly** ****


At Kelly, were always thinking about whats next and advising job seekers on new ways of working to reach their full potential. In fact, were a leading advocate for temporary/nontraditional workstyles, because we believe they allow flexibility and tremendous growth opportunities that enable a better way to work and live (plus, did we mention we provide a ton of benefits ?). Connecting great people with great companies is what we do best, and our employment opportunities span a wide variety of workstyles, skill levels, and industries around the world.


Kelly is an equal opportunity employer committed to employing a diverse workforce and providing accommodations for people with disabilities in all parts of the hiring process as required under its Employment Accommodation Policy. Kelly will work with applicants to meet accommodation needs that are made known to Kelly in advance.
Posted: 2022-04-29 Expires: 2022-05-30

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Sr. Growth and Digital Marketing Leader - Global

Kelly Services
Plano, TX 75026

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